The BNI definition of a Power Team is
this:
‘A power team is
a group of professionals in BNI who work in non-competing, related fields and
have developed relationships so they can refer customers to each other.’
Many BNI Power Teams don’t work and I
think the reason for this is very simple and the answer as to why this is the
case can be found in the definition above.
You see most members hear (or read)
‘group of professionals in BNI who work in related fields’ and think the ‘non-competing’
is unnecessary, for example, an electrician doesn’t compete with a plasterer.
So they think things will just work.
But, and this is the really important
part, they have missed out ‘have developed relationships with'. You see a Power
Team will never work to its maximum potential unless relationships are built
between its members and, I would even say, unless they truly like one another.
Because as you build a relationship,
you want to help one another, you’re working with one another and you’re
finding out about one another; you are getting to like one another. Only then
will the best referrals come - but first you must build the relationships.
So, if your Power Team doesn’t seem to
be working take a moment and think about these questions. Have you built good
relationships with the members of your Power Team? When did you last have a
1-2-1 with someone in your Power Team? When was the last time you met for a
social event? And, the big one – do you like them? And, more important, do they
like you?
If you work on the relationships the
referrals will follow.
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